What Are the Best Markets for Info Product Creators?

What Are the Best Markets for Info Product Creators?

So you’re kicking around the idea of starting up an info product business. But the problem is, you get stumped when you think about picking a market or a niche.

So what’s the solution?

First, brainstorm as many markets and possible niches as possible. Remember that evergreen markets and those with proven track records are likely to remain profitable over the long term. Then do your market research to see which ones have the most profit potential and opportunity for you to carve out space in the niche.

To get you started, you’ll find a list below of popular evergreen markets, as well as some of the niches within those markets.

Take a look…

Weight Loss

  • Weight loss for women over 40.
  • Low-carb eating for weight loss.
  • Weight loss for busy people.
  • The gluten-free weight-loss diet.


  • Competitive bodybuilding.
  • Golf.
  • Hiking.
  • Trophy fishing.


  • Starting an online business.
  • Selling digital products.
  • Copywriting and conversion optimization.
  • Generating web traffic.


  • Traveling on a shoestring budget.
  • Eco tours.
  • Safety while traveling abroad.
  • Language instruction.


  • Exercises to create a healthy body.
  • Brain exercises for a healthy mind.
  • Turning back the clock on aging skin.

Home Improvement

  • Kitchen remodeling
  • Preparing to sell a home.
  • Buying a fixer-upper.


  • Organic gardening.
  • Vegetable gardening.
  • Flower gardening.
  • Cold-climate gardening.


  • Home security.
  • Smart home technology.
  • Computer security.
  • iPhone hacks.


  • Housetraining a puppy.
  • Training a deaf dog.
  • Training a parrot.
  • Breaking horses.

Backyard Farming

  • Subsistence farming.
  • How to raise chickens.
  • Milking dairy cattle.

Health Issues

  • Chronic headaches and migraines.
  • Chronic fatigue.
  • Back pain.

Classic Cars

  • Interior restorations.
  • Exterior restorations.
  • Winning car shows.


  • Weddings on a budget.
  • Fun wedding themes.
  • Honeymoon ideas.

Family and Children

  • Raising autistic children.
  • Communicating with teenagers.
  • Raising kids as a single parent.


  • Learn French.
  • Learn Mandarin.
  • Learn conversational Spanish.
  • Teach English as a second language.

Money and Finance

  • How to retire in 15 years.
  • Getting out of debt.
  • How to invest money.
  • How to save money.


  • Quilting
  • Making candles
  • Scrapbooking


  • Buying and selling antiques for fun and profit.
  • Collecting WWII memorabilia.
  • Cleaning/restoring antiques.


  • Learn to play the guitar.
  • How to read sheet music.
  • How to sing.


  • Home insurance.
  • Life insurance.
  • Pet insurance.

Self Help

  • Productivity
  • Overcoming fears
  • Motivation


  • How to find your soul mate.
  • How to save your marriage.
  • How to navigate a divorce.

Bad Habits

  • Quit smoking.
  • Stop chewing your fingernails.
  • Stop eating junk food.


  • Saving money as a business owner.
  • Saving money on personal taxes.
  • How to incorporate.


  • French cooking.
  • Gluten-free cooking.
  • Charcoal grill BBQ recipes.


  • Back country hiking.
  • Camping in national parks.
  • Traveling by RV.

Job and Careers

  • How to create a resume.
  • How to get a promotion.
  • How to do better in job interviews.



As you can see, there are a lot of big markets, each of which have plenty of niches for you to enter. Even though I only listed three or four niche examples beneath each market, in reality there are dozens or even hundreds (or in some cases, thousands!) of niches beneath each of those categories.

Point is, there is no shortage of hungry markets. Just pick one, do your research to ensure its profitable and then get started building your business.

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